Mr Money Pants is the brainchild of Bryan Young A.K.A. Mr Retail, one of Australia’s top retail consultants. When Bryan started Retail Rescue (now sold), he was on a mission to build his own brand, as much as that of any business he consulted to, so he spoke at major events around Australia and wrote articles for industry blogs. As a result, he soon became recognised as one of Australia’s top retail consultants. Bryan’s clients and peers then labelled him “Mr. Retail”, which quickly became his nickname and was often used as a promotional tool for the lead-up to further seminars he presented.

The secret to Bryan’s success has more to do with his need to help make a difference in the ‘little guy’ businesses. He truly wanted to help start ups and struggling businesses to be successful. This is when “Mr Money Pants” was born. Mr Money Pants is a caricature of Mr Retail and he often unashamedly says “I like big BUCKS!”, referring to what would happen if a small business owner were to engage the services of Mr Retail or Retail Rescue.

When Bryan first created Mr Money Pants, he added background music and paid a singer to sing some lyrics he wrote about selling more with the help of Mr Retail. However, the tune was based on the song “I Like Big Butts”, by Sir Mixalot, and even though he didn’t use any of his lyrics, Google told him that he couldn’t add the song, as it was still recognisable as having come from his work, so he had to remove it from YouTube and only release the animation without words or music.

We can write the words down below safely though, as they are not even close to his and when there is no music accompanying them, there is no way they can be mistaken for his work.

“I Like Big BUCKS and I Cannot Lie! You other sellers can’t deny… When a buyer walks in, flashing money in the place, “SELL TO ME!” on their face… You’ve just won!”