Bomb Story: Magic Eye books and posters were a defining feature of '90s childhood. They were then memorialized in Kevin Smith's Mallrats, which is not only one of Bobby's favorite films, but a The Hundreds collaborator. Magic Adam is a parody tribute of these pop culture prints.| Background Story: Our earliest adopters know JAGS as The Hundreds' signature pattern, in the vein of Louis Vuitton's monogram or a Burberry plaid. Bobby taught himself how to design graphics through the Adobe Suite. His first Photoshop ""doodle"" was taking the pen tool and making these jagged shapes. Years later, we would coin this repeating print on clothing, leather belts and wallets, BMX bikes, snowboards, and marketing materials as ""JAGS."" Although still used across the collection, JAGS sums up the 2000s era of The Hundreds.