Bomb Story: Although The Hundreds started off as a men’s brand, early on, there was a sister line called TENS that shared the same inspiration and aesthetic. Madam was the TENS’ brand mascot and borrowed the same colors and styling of Adam, but reflected the strong and charismatic women that surrounded us in streetwear. Unfortunately, TENS only lasted a few seasons, but Madam was intermittently brought back into The Hundreds’ world, recently making a cameo in the 2021 Adam Bomb collection. Today, she holds it down as an on/off-again love interest for Adam and a good and loyal friend to the Adam Bomb Squad. The Pure Madam is the classic Madam Bomb logo imagined in a number of The Hundreds-approved colorways, pulled directly from our base palette. Unlike most of the other art in the ABS collection, this NFT features the only Madam Bomb that is colored up in these tones. | Background Story: If there was ever a pattern that encapsulated The Hundreds, it would be Paisley. Our first big hit, the one that put us on the map, was the all-over-print Paisley hoodie from 2005. There's an unabridged version of this story in Bobby's book, but that sweatshirt sold so much, and sold out so quickly overnight, that we allocated all of those funds to building our first flagship retail store on the corner of Fairfax and Rosewood. The pattern was designed in 2004, on a lesser-remembered piece called the ""Bandana"" zip-up. Over the years, those clusters of buta droplets continued onto The Hundreds T-shirts, across cut-n-sew collections, New Era fitteds, and collaborations with artists. The Paisley print not only defined us, but greater streetwear, as it trickled down into the work of later brands and designers.