Bomb Story: At the start, The Hundreds was rooted in the '80s and '90s Southern California subcultures that comprised our youth. One big element of that season was rave culture, and most notably, rave flyers. There are entire Tumblrs and IG pages dedicated to the cult around these pocket-sized party ads. They shared the same glossy die-cut cardstock and early graphic design, but they each held their own emotions and memories from the ensuing events. Til Dawn Adam is referenced from one of the more popular rave flyers of the 1990s. | Background Story: There are a stable of animals that parade through The Hundreds' history: white tigers, California condors, dodo birds, coyotes, mammoths, and most notably, hyenas. These bone-crushing animals are regarded for their opposing personality traits. Although they audibly laugh, they are feared as vicious, predatory beasts. The Hundreds, as a brand, also lives comfortably between these lines of irreverence and reverence.