Shri Vittal Birdev festival is celebrated to commemorate the birth anniversary of Vitthal Birdev Maharaj, considered to be reincarnation of Lord Vishnu. The baba is considered as the messenger of god, and people seek his blessings for a healthy life. He's revered for his ability to foretell his predictions about farming, rain and future conditions of the country, which is helpful to the people of the community.