How much of your data is living on the cloud? Technological advancements are expanding at the expense of our information and how it is used by the very same innovators adding convenience to our lives. How our data is stored and used on Web 2.0, until very recently, has been little understood or discussed. The revolution of Web 3.0 seeks to change the covert systems operating behind our backs. What transformations do you envision once data and its uses are made forever visible through Blockchain technology?