"Proof of PEPE" is an evocative artwork set in July 2023, portraying the juxtaposition of internet anonymity and emerging identity norms within the web3 realm. It visualizes the iconic Pepe amid a saga of personal data commodification, set against a backdrop illustrating the evolution from simple CAPTCHAs to complex biometrics, all while a single coin falls, symbolizing the seductive yet perilous trade of privacy for profit.