Thanks to Gronk’s team for publishing this article with us! If you’d like to write a guest post for our blog, let us know at contact@opensea.io.

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Several weeks ago our client, business partner, and friend – Rob Gronkowski approached us with the idea of creating his own digital trading card. Rob was tracking the success of NBA Top Shot and didn’t understand why this wasn’t already happening within football. We at Medium Rare fully agreed with Rob and knew there was a huge opportunity at hand to create something incredibly special that his fans can be a part of. From that moment forward we were full speed ahead on concepting and creating Rob’s NFT. We sat down with Rob and identified key milestones in his career, picked his most iconic plays from those games, and nailed down an art direction that would match his style and tell his story. We also wanted to do something unique and new for the NFT space – and came up with the idea of having Rob digitally autograph his NFTs and having each card individually hand numbered. With the concept and creative direction knocked down we then brought in one of Rob’s favorite illustrators, Black Madre, to help bring our collective vision to life.

Lastly, we worked with the OpenSeas team to formulate an on-sale gameplan and figure out the best way to get our creation out to Rob’s fans and collectors across the globe. From idea to execution in less than 3 weeks, it’s been very fun, full of sleepless nights, and as Rob says, harder than winning 4x championships!

-Rob, Adam, Joe, and Troy

Medium Rare

Gronk Championship Series NFTs

The NFT series celebrates GRONK’s four Championships (XLIX, LI, LIII, LV) and legendary career with five unique trading cards. GRONK parlays his on the field success into the entrepreneur and digital memorabilia space, as the first major US professional athlete to commission, own, and sell his own NFT series. Each card in the series is certified by Gronk and generated on the Ethereum blockchain, so there is provable scarcity. Extremely unique to the NFT market, every card is digitally hand signed by Gronk and individually numbered.

Each of the cards are a unique piece of memorabilia, the crown jewel of the drop is the rare 1-of-1 Rob Gronkowski Career Highlight Refractor Card. The one-of-a-kind card commemorates all four of Gronk’s Super Bowl Championships, is digitally signed by Gronk, and is limited to just one edition. The highest bidder of the 1-of-1 Career Highlight Refractor Card NFT will also receive the opportunity to meet Rob in person and attend a game as his guest!

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The Championship Cards

• 2014-2015 Super Bowl XLIX Championship – Limited to 87 edition

• 2016-2017 Super Bowl LI Championship – Limited to 87 editions

• 2018-2019 Super Bowl LIII Championship – limited to 87 editions

• 2020-2021 Super Bowl LV Championship – Limited to 87 editions

• All Four Super Bowl Championships – Career Highlight Refractor Card – Limited to just one edition

The Auction Details

All of Rob Gronkowski’s NFTs will be available for auction on GRONKNFT.com and via OpenSea. The auction will open this Thursday (3/11/21) at 7PM ET and run for 48 hours, closing this Saturday (3/13/21) at 7PM ET. All editions will be sold to the highest bidder, English auction style. Users may place bids across multiple editions as soon as the auction begins.

The auction will close after 48 hours – endingIn order to bid you must pay using Ethereum, the auction will not accept credit cards.

The Gronk Drop Buzz

“Gronkowski is the first pro athlete to offer non-fungible tokens” – Fox News

“Gronkowski will sell NFTs of his best Championship moments” – CNBC

“GRONK RELEASING RARE DIGITAL TRADING CARDS” – TMZ

“Gronk brings sports memorabilia into digital age with NFT trading cards” – Reuters

“Gronk play football. Gronk party hard. Gronk mint NFTs.” – Decrypt

“Gronkowski was the ‘visionary’ behind the project (NFTs) and was involved in the creative process” – The Block

Medium Rare

Focused at the intersection of Sports & Entertainment, Medium Rare partners with global icons to build entertainment brands. Medium Rare is proud to partner with GRONK on this historic NFT and manage the design, creation, and execution of the campaign. Medium Rare is the creator and producer of global brands including: The SHAQ Bowl, Guy Fieri’s Restaurant Reboot, Shaq’s Fun House, Gronk Beach, Black Entrepreneurs Day, The Sports Illustrated Awards, SHAQ vs GRONK, and more.