On May 6th, 2017, comic book publisher by Fantagraphics released an issue of Worlds Greatest Cartoonists featuring a comic by Matt Furie in which Pepe is shown laying in a casket at his funeral. That day, several news sites reported that Furie had "killed" the character by publishing the comic, including CBR, Mary Sue and Mashable. That day, a anonymous 4chan user submitted the comic to /pol/, referring to Furie as a "fucking monster" for killing off the character.

In the thread, a user posted the full comic zoomed in on the blue-colored character Brett, saying "It's the time for Blepe." Today, $BLEPE is a coin and Blepe the Blue serves as the official PFP for the coin. No utility, just for fun.