Bomb Story: Live Adam is a fluorescent gradient Adam that is reminiscent of the split-fountain inking posters popularized in the 1960s live music scene. They were later adopted and mastered by artists like Craig Stecyk. This one, in particular, was based on a concert poster that was hanging off the freeway off-ramp and inspired the street-posting campaigns from The Hundreds' early marketing campaigns. Very Los Angeles!| Background Story: The foundation of The Hundreds is streetwear, and at the foundation of streetwear is the graphic T-shirt. From our beginnings in the Fall of 2003, The Hundreds has relied on the tubular, open-ended cotton of a boxy, blank as our canvas. This is the same T-shirt that Bobby and Ben wore growing up, mixing and matching them 3 for $10 at the local swap meets. The independent skate brands of the 1990s, the streetwear brands of the early 2000s, all co-signed the same cut. Even when the clothing industry chased ringspun apparel or fashion silhouettes, The Hundreds held to the inspirational baseline. Our solid backgrounds are hues from the original swatch card that we built the brand off of.