Bomb Story: If you've read Bobby's book, you know the old streetwear cheat of, ""Just put a basketball on it,"" to boost the sales on any item. We learned this lesson after printing the Bridgeburners T-shirt, which turned Adam Bomb from a sleepy mascot to a greatest hit. We repeated the success here with a more on-the-nose Brick Adam. | Background Story: In the early 2000s, all-over-prints reigned supreme in independent streetwear. The trend was a response to the boring solids and understated color-blocking of the dominant skate and urban market. It also followed the footsteps of Nigo's A Bathing Ape camos. Smaller, T-shirt-based brands like ours tapped into the ancient screen-printing techniques of roller-printing, oversized screens, and belt-printing to execute messy patterns over seams, collars, and hemlines. In stretching our imaginations around repeating patterns, Bobby thought of Escher and tesselations. At the time, we were traveling a lot between LA and New York. Since The Hundreds was heavily influenced by the artists and culture that anchor these cities, Bobby drew a skyline that represents Los Angeles. When flipped upside down, it calls out New York City.
#16115
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#16115
- PrixPrix en USDQuantitéExpirationDe
- PrixPrix en USDQuantitéDifférence avec le prix plancherExpirationDe
Bomb Story: If you've read Bobby's book, you know the old streetwear cheat of, ""Just put a basketball on it,"" to boost the sales on any item. We learned this lesson after printing the Bridgeburners T-shirt, which turned Adam Bomb from a sleepy mascot to a greatest hit. We repeated the success here with a more on-the-nose Brick Adam. | Background Story: In the early 2000s, all-over-prints reigned supreme in independent streetwear. The trend was a response to the boring solids and understated color-blocking of the dominant skate and urban market. It also followed the footsteps of Nigo's A Bathing Ape camos. Smaller, T-shirt-based brands like ours tapped into the ancient screen-printing techniques of roller-printing, oversized screens, and belt-printing to execute messy patterns over seams, collars, and hemlines. In stretching our imaginations around repeating patterns, Bobby thought of Escher and tesselations. At the time, we were traveling a lot between LA and New York. Since The Hundreds was heavily influenced by the artists and culture that anchor these cities, Bobby drew a skyline that represents Los Angeles. When flipped upside down, it calls out New York City.
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- Transferts