Bomb Story: Adam Bomb was a sleeper when he first debuted on the back of a Freshjive collaboration in 2006. He then forged his way onto a crewneck sweatshirt in the Winter season. But, it wasn't until the following year, when we rolled out a series of mock sports team logos (Firestarters, Noisemakers, Coolguys), that a basketball version of Adam Bomb put our mascot on the map. In fact, that's when we realized the old streetwear trick that if you need something to sell, just put a basketball on it. The ""Bridgeburners"" T-shirt was a runaway success and kickstarted Adam's legacy.| Background Story: Although brought to the modern stage by Dakis Joannou's mega ""Guilty"" yacht designed by Jeff Koons and Ivana Porfiri, the pattern that inspired Disrupt is actually the British Navy's Dazzle camouflage from World War 1. Instead of designing a camouflage that would hide a ship, Dazzle was invented to confuse its observers from knowing which direction the boat was moving. Sometimes, I feel like our entire brand is cloaked in the Disrput pattern. We're not really sure which way we're going, but we're always keeping our enemies on their toes!