Unless you've been an Owner-Operator, it's hard to sympathize with the predicament of having to put your faith in the current modus operandi of running off the load boards. You put your savings and credit on the line and buy a truck, that alone is a $50k to $250k investment. Purchase a trailer or two, pay all the fees and registrations and insurance to get the company off the ground, and it becomes scary fast. Then you're out there rolling mile after mile hoping today isn't the day an error code pops up on the dash because all trucks are engineered for 'planned obsolesence' now, and thank the Almighty at the end of the day that your load's delivery and reputation are still intact.
The constant second-guessing of whether or not the broker is legit and offering a reasonable rate can be maddening. Not only that, the savings from dropping the middleman, using a factoring company to process quicker settlements, and the lost time, fuel, and money spent on chasing loads the broker ends up cancelling because they found a carrier willing to do it cheaper, will restore faith in the industry and encourage good trucking firms to invest more in their operations. This will translate into safer Interstates, happier participants in the industry (think truck stop staff, shipping and receiving personnel, dispatchers, drivers). And it's our hope that we can prove the naysayers wrong that people in this industry can't be taught new tricks when it comes to tech!