Bomb Story: In the Fall of 2010, The Hundreds opened its third flagship store on Grand Street in the SoHo District of New York City. The Big Apple version of Adam Bomb was sold at THNY under the Store Exclusives program. It's also one of the more clever uses of Adam Bomb...| Background Story: In the early 2000s, all-over-prints reigned supreme in independent streetwear. The trend was a response to the boring solids and understated color-blocking of the dominant skate and urban market. It also followed the footsteps of Nigo's A Bathing Ape camos. Smaller, T-shirt-based brands like ours tapped into the ancient screen-printing techniques of roller-printing, oversized screens, and belt-printing to execute messy patterns over seams, collars, and hemlines. In stretching our imaginations around repeating patterns, Bobby thought of Escher and tesselations. At the time, we were traveling a lot between LA and New York. Since The Hundreds was heavily influenced by the artists and culture that anchor these cities, Bobby drew a skyline that represents Los Angeles. When flipped upside down, it calls out New York City.
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Bomb Story: In the Fall of 2010, The Hundreds opened its third flagship store on Grand Street in the SoHo District of New York City. The Big Apple version of Adam Bomb was sold at THNY under the Store Exclusives program. It's also one of the more clever uses of Adam Bomb...| Background Story: In the early 2000s, all-over-prints reigned supreme in independent streetwear. The trend was a response to the boring solids and understated color-blocking of the dominant skate and urban market. It also followed the footsteps of Nigo's A Bathing Ape camos. Smaller, T-shirt-based brands like ours tapped into the ancient screen-printing techniques of roller-printing, oversized screens, and belt-printing to execute messy patterns over seams, collars, and hemlines. In stretching our imaginations around repeating patterns, Bobby thought of Escher and tesselations. At the time, we were traveling a lot between LA and New York. Since The Hundreds was heavily influenced by the artists and culture that anchor these cities, Bobby drew a skyline that represents Los Angeles. When flipped upside down, it calls out New York City.
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- 轉移