Bomb Story: For our in-line collection, Adam Bomb has relatively kept the status quo with the trademark black/red/white/yellow colorway. But, there are rare circumstances where we manipulated his color components for a seasonal collection. The Color Adams are examples of how we introduced our audience to shades of Adam they'd never seen before.| Background Story: We were studying various optical illusions one afternoon, the kids' activity book kind. This sparked the idea of applying a process to one of our new camouflage patterns. Blur Camo was a result of toying with different filters and effects that could make the mundane special. The longer we stared at the art, the harder it was to make out what we were looking at. Once we draped Blur Camo across ""fuzzier"" pieces like polar fleece sweaters, it took on an even more confusing, yet intriguing tone.