PUNK is the only brand in the universe tailored to all your realities. View collection. Tribute Brand offers 10,000 generative PUNK assets now at Tribute Brand Website

PUNK holders have immediate access to unique PUNK logo, $PUNKY generative creature available in AR and access to reedemable physical tracksuit available for preorder in 2023.

The concept:

Using the logic of shanzhai, PINK logo by Victoria’s Secret becomes PUNK, referencing the beliefs and visual associations linked to the punk movement that rebel against the stereotypical gender representations.

Tribute Services:

The assets can be explored through a gamified experience within a personalized web display on the Tribute Brand platform. Through the platform holders can access many Tribute Services such as: Tribute App for AR experiences, PFP and 3D model download.