OMI is the utility token created by ECOMI, originally designed to power the VeVe digital collectibles ecosystem, which focuses on licensed NFTs from major global brands. Over time, OMI has evolved beyond its initial chain, reflecting the project’s intent to stay adaptable as infrastructure and user needs change.
Within the ECOMI ecosystem, OMI is designed to support core functions such as NFT-related interactions, ecosystem incentives, and token-based mechanics that align users, collectors, and creators. Its role emphasizes utility over speculation, aiming to integrate seamlessly into consumer-facing digital experiences rather than existing purely as a financial instrument.
The deployment of OMI on Base, an Ethereum Layer 2, reflects a strategic move toward scalability, lower friction, and broader onchain accessibility. By living on Base, OMI can more easily integrate with modern Ethereum tooling and applications, positioning it for future use cases beyond its original environment.
