The IKONICK Universe is Expanding

Thanks to the IKONICK team for publishing this article with us! If you’d like to write a guest post for our blog, fill out this form.



In 2016, digital artist Jeff Cole (@cole) and Mark Mastrandrea (@markbrazil) launched IKONICK; a first of its kind, direct-to-consumer canvas art brand on a mission to motivate and inspire the world through visual storytelling.

Within 18 short months, the business reached $10M in sales and caught the attention of entrepreneurial icons Gary Vaynerchuck and Scooter Braun who joined as strategic advisors in 2018. IKONICK has since earned licensing rights to create co-branded canvas art collections with some of the worlds’ most recognizable brands; Monopoly, Popeye, Smiley, Peanuts, Sonic, Muhammad Ali, NBA & more.

Today, IKONICK is the fastest-growing art brand in the world with an engaged social community in the millions and a customer base of over 100k.  


Introducing, Ikonick NFT

Continuing on the brands’ mission to inspire and motivate the world, Cole and Mastrandrea now have their sights set on disrupting the booming NFT market with a heavy focus on marrying the physical and digital art worlds. Ikonick will strategically produce NFTs with both proven owned IP; inspired by best-selling canvas art designs and licensed IP; all intended to provide value to the end consumer.

Ikonick NFTs will allow existing and new fans of the brand an opportunity to collect unique pieces of art, becoming closer than ever to the Ikonick family. 

Following suit of the existing canvas art business model, all Ikonick NFT collaborations, partnerships, and one-of-a-kind designs will be curated by Cole. Fans can expect frequent drops of collectible grade, pop culture-driven pieces that will unlock all different types of valuable experiences. 


The First Ikonick NFT Collection: Eternal Editions  

The Ikonick Eternal NFT collection is designed to commemorate and digitally reimagine some of the brand’s most celebrated and classic canvas art designs to date. 

The first drop will be “Dreams Weigh More Than Excuses” inspired by a canvas art design that was our best seller of 2020, making it a fan favorite and the most inspiring piece during the pandemic.   

Two tiers of NFT’s will be made available:

ETERNAL AUCTION: A rare 1 of 1 edition, which comes with a physical Infinite Object. The Eternal Auction will be auctioned off and sold to the highest bidder exclusively on OpenSea.  

ETERNAL SET: A FREE NFT with purchase of a $500 IKONICK gift card (Available for 48 hours only and then will never be sold again), which will be processed on Ikonick.com/nft  


Collaboration Contests

With every Eternal Edition release, a collaboration contest will be held, giving fans of the brand a unique opportunity to work with IKONICK. 

For the inaugural release, the winner will receive an official custom art collaboration and NFT release with Ikonick. The winner’s art pieces will sit alongside some of the most iconic brands and entrepreneurs of our time. They will work directly with the IKONICK creative team to design a unique art piece that will serve as passive income, forever!   


Learn more about the Collaboration Contest at ikonick.com/nft

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Artist Spotlight, April 2021

Each month we’ll be reaching out to new and exciting artists selling their work on OpenSea and asking them to introduce themselves to our growing community. Here’s Panagiotis Archontis, Farah Manley, and REO!



Twitter | Instagram | OpenSea

Hi, my name Panagiotis Archontis. Nice to meet you! I’m a young designer from Greece. My studies are in Fine Arts and for the last 2 years, I’m working as a 3D Designer. 

My driving force is curiosity and I believe that, as creators, we are responsible to create clean bonds between mankind and technology. I especially enjoy uncertainty! I draw inspiration from patterns of nature and human behavior, although I usually experience inspiration as a product of study and hard work. In my free time, I’m learning new tools and techniques such as creating AR experiences,  designing pieces of furniture, and sewing. I work in multiple layers while I’m trying to find my style. As it seems digitization has already been established as the new norm. Web 3.0 is not far and I would love to play my role there.



Twitter | Instagram | OpenSea

Hi friends, I’m Farah. A 2d/3d Digital Artist, Architect and mom living in Toronto, Canada. I create surreal + whimsical composites that are inspired by my son, childhood stories, dreams and anything I find extraordinary. I constantly fantasize and take myself out of reality. My work usually conveys a sense of peace, at times thought provoking but mostly good vibes.

Currently on OpenSea, I have an on-going collection (collectibles) of a treehouse (I designed) that I constantly use in my composites. It reminds me of childhood; the idea of innocence, freedom, exploration and sheer joy. With the treehouse collection, I’m able to explore materiality + playful themes. I hope this series resonates with you and have your support.

I never thought my art would direct me to NFT’s, I’m so glad I took the plunge! This has opened up so many opportunities, connections w/ other artists and collaborations. Can’t wait to see where it takes me…



Twitter | Instagram | OpenSea

My name is REO and I am a musician and visual artist. I’ve been making art/music professionally for the last 15 years. Music has always been one of the main motivations in my process due to synesthesia. I’ve been drawing and dancing or being creative ever since my earliest memories as a kid. I really want to continue to move into world building for the big AR technology thats around the corner. Fully realised environments with sound, smell, touch and taste that are like therapy for the senses.



If you’d like to suggest an artist or put your collection forward for consideration, don’t be afraid to let us know on Twitter. It doesn’t matter if you haven’t made any sales yet – we’re keen to spread the word about creators minting their first NFTs too!

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