Bomb Story: Skulls are often used in our messaging to speak on the souls invested in The Hundreds. The best illustration of this was at the foot of The Hundreds Los Angeles, our first flagship on Rosewood Ave. On both sides of the front entrance, there were skeleton graves dedicated to Ben and Bobby. It wasn't as much a morbid thought as it was a metaphor for how much of our lives we poured into the brand.| Background Story: At the time, it was popular for repeating prints like these on button-up woven shirts to be emblazoned with bright, cheerful flowers. The contrarians that we are, we wished to see nature in decay against a merciless climate crisis. The flowers are withering and the result was sobering.