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Dave Chappelle, Louis C.K. & Basquiat: The Medium is The Message
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This essay looks at “The medium is the message” a phrase coined by the Canadian communication thinker Marshall McLuhan. McLuhan proposes that a communication medium itself, not the messages it carries, should be the primary focus of study. He showed that artifacts as media affect any society by their characteristics. This essay looks at the effects of the medium itself, alongside a craftsman with great bravura, & how that can change the world. We look at various parallels between masterful artists in pop culture and throughout history (Jean Michel Basquiat, Dave Chappelle, Louis C.K. Quentin Tarantino, Shakespeare, Da Vinci etc.) and how they used that information with their disciplined techniques in the crafting of their proverbial classics.

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ACID RANT is a Toronto based cultural movement focused on fostering a community of critical-thinking, creative youth that want to disrupt the system and unlock humanity's full potential. We do that through creating and curating counter-culture.

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